PITTI IMMAGINE BABY N. 64 19 / 21 January 2007 Fortitude from Lower part, Florence.
Demonstration organized by Pitti Immagine and promoted by the Center in Florence for the Fashion Italian Preview world collections of attire and accessories autumn-winter 2007/2008
TO ANTICIPATE THE TENDENCIES OF A MARKET IN CONSTANT EVOLUTION IS CHANGE
"Search and dynamism, this is the winning formula that Pitti Bimbo has brought to the international leadership. Agostino Poletto affirms, general deputy-manager for the demonstrations and the development. A success tried by the continuous growth of the number of the firms and the buyers of the segmentation of the market and commercial offer. Pitti Immagine Baby is the place where you/they are defined and represented the styles and the tendencies of the fashion for children and boys. The demonstration picks up the positiveness and the dynamism of the market and represents him/it."
EXPERIMENTATION FOR BRAND CONSOLIDATI AND BASE OF THROWING FOR SMALL INDEPENDENT REALITIES
The sensibility toward the changes of the market and the opening to the experimentation they make of Pitti Bimbo the ideal stage for all the typologies of firms and brand of the fashion baby: jaws and important marks of the adult fashion, firms leader of the sector and collections of search. Him over fifty new entries they testify the to delineate him of a new niche of market, represented by firms of averages and small dimensions that are distinguished for content and originality of the product and for his/her presentation. At the same time Pitti Bimbo also notices the increase of the number of the great marks of the adult market that you/they ask the necessary space to the demonstration to introduce their lines baby, with conventional and innovative projects not. Among the new names of this edition we signal the collections for child of Hogan, Camper, Cruciani, the throwing of the registered collection Ferrari, and you furnish him of design for children of the mark Cyrus Company.
A MODERN REPRESENTATION IS STRONG OF THE MARKET: THE SECTIONS OF PITTI IMMAGINE BABY
The spaces espositivis of Pitti Bimbo are in continuous change, with an aesthetics submitted to creative international. designer, graphic designer and illustrators. tightly tied up to the imaginary juvenile, that you/they interpret with effectiveness styles and trend of market of the fashion for children and boys. Pitti Bimbo represents them in five sections: Pitti Bimbo, the great marks, united elegant style to contemporary spirit; Sport Generation the sportswear and the activewear; New View the creativeness and the search of the independent marks; Kids' Design, the technology and the design for the infancy; SuperStreet streetwear and denim couture.
SUPERSTREET E NEW VIEW: THE BOYS' WORLD IN SHOWCASE
Vital sections, that niches of market and specific lifestyle, SuperStreet and NewView describe introduce projects prepared realizes you from emergent talents of the design. Some of the famous names of the creative National Italian Of the Design will be to take care of the scenographies, the images, the sounds and the signs of this edition: the set of preparation of New View will be signed by Ilaria Marelli, while the spaces of SuperStreet will be interpreted by Joe Velluto.
THE NUMBERS IT IS THE NEW NAMES OF THIS EDITION:
The numbers 10.310 buyers to the last winter edition, of which 3.266 (31,7% of the total one) foreign, principal foreign markets of reference: Spain, Germany, Great Britain, France, Holland, Russia, Japan, United States and Greciaprincipali foreign markets in expansion: Germany, Spain, United States, Russia and Korea
The exhibitors 369 aziende501 brands in total of which 187 foreign (37,3% of the total one)
The new names Among the new names we signal: 667 The Baby of the Beast (Germany), Babu (New Zelanda), Baghere (France), Bonnie Baby (Great Britain), Camper (Spain), Corleone (United States), Cruciani (Italy), Cyrus Company (Italy), Ferrari (Italy), Holly's Baby (Denmark), Primigi (Italy), Hogan (Italy), Husky (Great Britain), Hands me with you (Italy), Maharishi (Great Britain), Nordkapp (Italy), Rose & Bleu (Brazil), Seville (Italy), Sampo M / Icebreaker (Italy), Troizenfants (France), Tuss - The Complete Simple Solution (Sweden).
To know more visit of it the site: www.pittimmagine.com
